We love what we do and we’re pretty damn good at it!
Assisting you to choose that perfect diamond is what we do!
Elite now sells world class diamonds directly to the customer. You can now buy your next exceptional diamond straight from the source.
Our personnel are skilled professionals that will be able to cut and polish your diamond to your specific requirements. We don’t say no to a challenge, so send us that design!
After a moderate start of employing only one polisher, Elite expanded to a full time compliment of fifteen craftsmen beneficiating some 3500 carats of rough diamonds per annum.
We started in 1983 in Johannesburg and now we are settled into our brand new factory in Rosebank. The factory is equipped with top class cutting and polishing machinery as well as state of the art planning and quality control instrumentation.
Not sure what you are looking for yet? Go ahead, give us a call! You will never want to buy a diamond from anywhere else again.